Last Updated: June 1, 2024

PRIVACY POLICY

1. INTRODUCTION

Welcome to MotiveApp! We are an event, activity, and social media platform dedicated to bringing the world together through live experiences in your area. Through our platform, MotiveApp and its services, we enable people all over the world to create, discover, share, and register for events and activities—both public and private.

We are committed to protecting and respecting your privacy. This Privacy Policy (“Policy”) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

At MotiveApp, we operate in a realm of trust and transparency. This Privacy Policy seeks to help you understand how we collect, use, store, and share your information when you visit or use our applications, including any data you may provide through this app.

Our Privacy Policy explains how MotiveApp collects, uses, and discloses information about you.

When this Privacy Policy uses the term “Organizer”, we mean event/activity creators using the Services to create events/activities for consumers using our Services:
(a) to consume information about, or attend, events and gatherings (“Consumers”), or
(b) for any other reason.

Organizers, Consumers, and third parties using our Services are all referred to in these Terms collectively as “Users”, “you”, or “your”. The MotiveApp is referred to as “us”, “our”, or “Platform.”

MotiveApp Ltd is a Canadian Corporation with its principal place of business at 200 Cachet Woods Court, Markham, ON (“MotiveApp,” “us,” “we,” or “our”).

If you have any questions or concerns at any time, please do not hesitate to contact us at the address above or by emailing info@themotiveapp.ca.

2. Our Privacy Statement

This Privacy Policy sets forth our policy with respect to information that can be associated with or which relates to a person and/or could be used to identify a person (“Personal Data”) that is collected from Users on or through the Services.

We take the privacy of your Personal Data seriously. Because of that, we have created this Privacy Policy. Please read this Privacy Policy as it includes important information regarding your Personal Data and other information.

“Non-Personal Data”, as used in this Privacy Policy, is any information that does not relate to a person and/or cannot be used to identify a person. When you interact with the Services, we may collect Non-Personal Data.

The limitations and requirements in this Privacy Policy on our collection, use, disclosure, transfer, and storage/retention of Personal Data do not apply to Non-Personal Data.

3. Personal Data That We Collect

A) Information We Collect Automatically When You Use the Platform

When you use our Platform, we automatically collect internet and other electronic network activity information about you and other information, including:

Log Information:
We collect log information about your use of the Platform, including the type of browser that you use, the time, duration, and frequency of your access, Platform pages viewed, your IP address, and the page you visited before visiting our Platform.
Device Information:
We collect information about the computer or mobile device that you use to access our Platform, including the hardware model, operating system and version, unique device identifiers, and mobile network information.
Geolocation Information:
We may collect information about the location of your device each time you use our Platform, based on your consent to the collection of this information, such as when you enable location services.
We may also collect information, such as your IP address, that can sometimes be used to approximate your location based on your device settings.
Information Collected by Cookies and Other Tracking Technologies:
We and our service providers collect information using various technologies, including cookies and pixel tags (also called clear GIFs, web beacons, or pixels).
Cookies are small data files stored on your hard drive or in device memory that help us improve our Platform and your experience, and track usage of our Platform.
Pixel tags are electronic images that may be used in our Platform or emails and track usage of our Platform and the effectiveness of communications.
Other Information:
Based on your consent, we may collect other information from your device, such as photos from your camera roll or calendar information you want to manage via the Platform.

B) Information We Collect From Other Sources

We may collect information about you from other sources, such as through certain features on the Platform that you elect to use. We rely on these third parties to either have your consent or ensure that they are otherwise legally permitted or required to disclose your information to us.

Examples include:

Social Media Services:
If you register or log into your account through a third-party social media service, we will have access to some of your third-party account information from that service, including identifiers such as your name and other information in that account.
This information may be used for purposes such as improving your MotiveApp recommendations. We may also have access to third-party account information if you use a Platform feature to share a link.
Member Content:
We may receive information about you when you or another member uploads photos or posts other content to the Platform. For further details about the rights over this information available to individuals, please refer to the relevant section of this Policy.
Current or Future Corporate Affiliates:
We may receive information about you from our current or future corporate parents, subsidiaries, or affiliates.
Information From Other Third-Party Sources:
In order to provide you with more tailored recommendations, we may obtain information about you from publicly and commercially available sources, such as third-party publishers, advertising networks, and service providers that we use to manage ads on our and other sites, and other third parties as permitted by law.
For more information about the data that we obtain from these providers, please contact us at info@themotiveapp.ca.

4. How We Use Your Personal Data

We collect and use the Personal Data we collect in a manner that is consistent with this Privacy Policy and applicable privacy laws. We may use the Personal Data as follows:

Specific Reason

If you provide Personal Data for a certain purpose, we may use the Personal Data in connection with the purpose for which it was provided.
For instance, if you contact us by email, we will use the Personal Data you provide to answer your question or resolve your problem and will respond to the email address from which the contact came.

Access and Use

If you provide Personal Data in order to obtain access to or use of the Services or any functionality thereof, we will use your Personal Data to provide you with access to or use of the Services or functionality and to analyze your use of such Services or functionality.
For instance, if you supply Personal Data relating to your identity or qualifications to use certain portions of the Services, we will use that information to make a decision as to granting you access to such Services and to assess your ongoing qualification to use them.

Internal Business Purposes

We may use your Personal Data for internal business purposes, including but not limited to:

Improving the content and functionality of the Services.
Better understanding our Users.
Protecting against, identifying, or addressing wrongdoing.
Enforcing our Terms of Service.
Managing your account and providing customer service.
Generally managing and improving the Services and our business operations.

MotiveApp and Organizer Marketing

We may use your Personal Data for our marketing and advertising purposes, including (without limitation) by email, SMS marketing, display media, and targeting other devices (such as tablets, mobile devices, and televisions).
We do this in order to:

Inform you about services or events we believe might be of interest to you.
Develop promotional or marketing materials.
Display MotiveApp or event-related content and advertising on or off the Services that we believe might be of interest to you.

We may also do this on behalf of an Organizer — for example, where your prior interactions with an Organizer suggest you may be interested in a particular type of event.

See “Opt Out from Electronic Communications” below for details on how to opt out of MotiveApp marketing communications.

You may see advertisements for our Services on third-party websites, including on social media platforms. We also provide Organizers with tools to help them display advertisements for their events on third-party websites and social media platforms.

Where you see an advertisement on a third-party website or social media platform, this may be because we or the Organizer engaged the third party or platform to show the advertisement to Users, or to others who have similar attributes to our Users.

In some cases, this involves sharing your email address or other contact details with the third party or social media platform so they can identify you as one of our Users, or identify other individuals with similar attributes to you in order to show them advertisements for our Services or our Organizer’s events.

If you no longer want your Personal Data to be used for these purposes, please contact us at info@motiveapp.ca.
In the case of an Organizer’s advertising, you may need to contact the Organizer directly.

Organizer Emails

We allow Organizers to use our email tools to contact Consumers for their current and past events.
As a result, you may receive emails from our system that originate with such Organizers and that we send on their behalf.

If you registered for an event on the Services, your email address is available to that Organizer. However, Organizers may also import email addresses they have from external sources and send communications through the Services to those addresses. We deliver those communications on the Organizer’s behalf.

The Organizer, and not MotiveApp, is responsible for sending these emails.
See “Opt Out from Electronic Communications” below on how to opt out of Organizer-initiated communications.

Use of Interest-Based Data

We sometimes make inferences about the type of events or activities you may be interested in based on information you provide in your MotiveApp profile, events attended, and your use of the Services.

We may use these inferences to help target advertising or customize recommendations to you, including on behalf of Organizers.
We may do this on an individualized basis, or on an aggregated or generalized basis.

For example, we may determine that users who follow an Organizer’s event collection are more likely to attend future events from that Organizer or from Organizers who host similar events.
We may direct (or assist in directing) content or recommendations related to that Organizer or similar Organizers.

Other Purposes

If we intend to use any Personal Data in any manner that is not consistent with this Privacy Policy, you will be informed of such anticipated use prior to or at the time the Personal Data is collected, or we will obtain your consent subsequent to such collection but prior to such use.

Aggregated Personal Data

In an ongoing effort to understand and serve our Users better, we often conduct research on our customer demographics, interests, and behavior based on Personal Data and other information that we have collected.

This research is typically conducted on an aggregate basis only, which does not identify you. Once Personal Data is in an aggregated form, for the purposes of this Privacy Policy, it becomes Non-Personal Data.

5. How We Disclose and Transfer Your Personal Data

Background
We are not in the business of selling your Personal Data. We consider this information to be a vital part of our relationship with you. Therefore, we will not sell your Personal Data to third parties, including third-party advertisers. Some interpretations of the CCPA take the position that when a website uses third parties’ cookies or similar technology for its own analytics or advertising purposes, the website is engaged in a “sale.” There are certain circumstances in which we may disclose, transfer, or share your Personal Data with certain third parties without further notice to you, as set forth in this Privacy Policy.

Business Transfers
As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution, or similar event, Personal Data may be part of the transferred assets. We may also disclose your Personal Data in the course of due diligence for such an event. You acknowledge and agree that any successor to or acquirer of MotiveApp (or its assets) will continue to have the right to use your Personal Data and other information in accordance with the terms of this Privacy Policy.

Agents, Consultants, and Service Providers
We may share your Personal Data with our contractors and service providers who process Personal Data on behalf of MotiveApp to perform certain business-related functions. These companies include our marketing agencies, online advertising providers, data enhancement and data services providers, database service providers, backup and disaster recovery service providers, email service providers, payment processing partners, customer support, tech support, hosting companies, and others. When we engage another company to perform such functions, we may provide them with information, including Personal Data, in connection with their performance of such functions.

Organizers
In addition, when you register for an event, sign up for communications, enter a contest, or otherwise input your Personal Data (such as through a web form) to communicate with an Organizer or participate in an Organizer event, that Organizer will receive that information. For instance, if you input your name and email address into a web form for an Organizer offer, activity, or event, the Organizer will receive that information. The Organizer may then send you marketing or other communications, which may be subject to its own, separate privacy policy. Likewise, if you provide your mobile phone number, you may receive informational messages related to the service, event, activity, or information in which you’ve expressed interest.

When you purchase tickets to, register for, or donate to an event, transfer an event ticket or registration to another person, enter a contest, or otherwise input your Personal Data (such as through a web form), or otherwise communicate with an Organizer, or participate in or express interest in an Organizer or Organizer event or activity, that Organizer will receive the information you provide, including your Personal Data, and where a ticket or registration is transferred, the Personal Data of the transferee as well. Other third parties that are involved in or on whose behalf an event or activity is promoted may receive that Personal Data as well.

For example, as to fundraising pages, we may provide your Personal Data both to the Organizer charity of the fundraising page and the Organizer of the event to which the fundraising page is linked. In some instances, an Organizer may appoint a third party, which may or may not be affiliated with the Organizer, to create an event or fundraising page on its behalf (we call these third parties “Third Party Organizers”).

For example, and without limitation, a concert venue (the Organizer, in this case) may allow third-party promoters or production companies (the Third Party Organizers) to create events that will be hosted at the Organizer’s venue using its MotiveApp account. In that case, we may provide your Personal Data to the Third Party Organizers on behalf of the Organizers. The same is true for contests and sweepstakes: we may provide your Personal Data to both the Organizer promoting the contest or sweepstakes and any legal sponsor of the contest or sweepstakes (such as a brand sponsor).

We are not responsible for the actions of these Organizers, or their Third Party Organizers (or other downstream recipients of your Personal Data), with respect to your Personal Data. It is important that you review the applicable policies of the Organizers, and if applicable and available, their appointed Third Party Organizers, of an event (and the related fundraising page, if applicable) before providing Personal Data or other information in connection with that event or related fundraising page. Similarly, if you are a member of an Organizer’s organization within MotiveApp, your Personal Data will be available to the Organizer and shared with those Third Party Organizers granted permission by the Organizer to view all members of the Organizer’s organization.

Facebook, Social Media, and Other Third Party Connections

a. Connecting Your MotiveApp Account to Social Media Services
You can connect your MotiveApp account to your accounts on third-party services like Facebook, in which case we may collect, use, disclose, transfer, and store/retain information relating to your account with such third-party services in accordance with this Privacy Policy. For example, if you connect with Facebook, we store your Facebook ID, first name, last name, email, location, friends list, and profile picture and use them to connect with your Facebook account to provide certain functionality on the Services, like recommending events that your Facebook friends are interested in and sharing the events you are interested in or attending with certain groups of people like your Facebook friends.

b. “Liking” or “Following” MotiveApp on Social Media
In addition, when you “like” or “follow” us on Facebook, Instagram, Twitter, or other social media sites (to the extent we provide that capability), we may collect some information from you including your name, email address, and any comments or content you post relevant to us. We likewise may collect your information if you sign up for one of our promotions or submit information to us through social media sites.

c. Facebook Plug-Ins and Links on Our Pages
MotiveApp’s own website may contain links to Facebook as well, such as through the Facebook “Like” or “Share” button or other social plug-ins. When you interact with these features and links, your browser will establish a direct link with the Facebook servers, and Facebook will receive information about your browser and activity, and may link it to your Facebook user account. For more information about how Facebook uses data, please see Facebook’s own policies.

d. Additional Facebook Marketing and Connectivity by Organizers
In addition, if you are a member of Facebook (or another social media platform), and you provide Personal Data to an Organizer (such as in the ways described in Section 5.5), the Organizer may use that Personal Data to send you advertising and offers through Facebook (or another social media platform), including when you are on Facebook or another social media platform. The Organizer may use tools that we provide and may also work with third parties to enable this data integration and advertising. Facebook and other social media platforms may provide a way to opt out of this type of advertising. Please review their user settings and support pages to learn more about how they help you to manage privacy and marketing choices.

e. Third Party Services and Integrations
MotiveApp may provide you with opportunities to contract directly with third parties and/or to integrate with third-party services or applications through our platform. In such instances, we will disclose your Personal Data to other entities in order to fulfill a request by you, or to provide services you have requested.

Legal Requirements
We may disclose your Personal Data if required to do so by law in order to (for example) respond to a subpoena or request from law enforcement, a court, or a government agency (including in response to public authorities to meet national security or law enforcement requirements), or in the good faith belief that such action is necessary to:
(a) comply with a legal obligation;
(b) protect or defend our rights, interests, or property or that of third parties;
(c) prevent or investigate possible wrongdoing in connection with the Services;
(d) act in urgent circumstances to protect the personal safety of Users of the Services or the public; or
(e) protect against legal liability.

6. How We Store Your Personal Data

We may store Personal Data ourselves or such information may be stored by third parties to whom we have transferred it in accordance with this Privacy Policy. We take what we believe to be reasonable steps to protect the Personal Data collected via the Services from loss, misuse, unauthorized use, access, inadvertent disclosure, alteration, and destruction.

However, no network, server, database, or Internet/email transmission is ever fully secure or error-free. Therefore, you should take special care in deciding what information you send to us electronically. Please keep this in mind when disclosing any Personal Data.

7. How You Can Access, Update, Correct, or Delete Your Personal Data

You can access or delete your Personal Data stored by us. You can download a copy of your Personal Data in machine-readable form and/or delete your Personal Data by visiting the MotiveApp Privacy Statement. You can also edit some of your Personal Data directly through your account.

In certain cases, you can ask us to correct and update any inaccurate Personal Data using the contact information below, and we will consider your request in accordance with applicable laws.

If a Consumer initiates a data deletion request, MotiveApp is authorized to delete or anonymize Personal Data of the requesting Consumer from the Services, even if that means removing its availability to the Organizer through the Services. However, if you are a Consumer, you understand that even if MotiveApp deletes or anonymizes your Personal Data upon your request or pursuant to this Policy, your Personal Data may still be available in the Organizer’s own databases if transmitted to the Organizer prior to MotiveApp receiving or taking action on any deletion or anonymization activity.

8. How Long We Retain Your Personal Data

We may retain your Personal Data as long as you are registered to use the Services. You may delete your account by visiting the Profile Page. However, we may retain Personal Data for an additional period as permitted or required under applicable laws.

Even if we delete your Personal Data, it may persist on backup or archival media for an additional period of time for legal, tax, or regulatory reasons or for legitimate and lawful business purposes. For sales customers and prospects, we retain your data as long as we maintain a relationship with you and for a limited period thereafter as necessary to meet business and legal requirements.

9. Cookies, Pixel Tags, Local Shared Objects, Web Storage, and Similar Technologies

MotiveApp uses first- and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our online properties to operate, and we refer to these as “essential” or “strictly necessary” cookies.

Other cookies enable us to better understand your use of our online properties, track and target user interests, and enhance user experience. Third parties serve cookies through our online properties for advertising, analytics, and other purposes.

Organizers can also use cookies on our online property to learn more about your interests in their event(s). These practices are described in more detail below.

10. Your Choices

You have several choices available when it comes to your Personal Data:

a) Your Choices: Account Information
You may update or correct your account information by editing your account settings or by sending a request to info@themotiveapp.ca.

You may deactivate your account by editing your account settings. You may also request deletion of your information. You will also be able to choose what information others see about you and who may contact you by using the Privacy Settings section in your account.

b) Your Choices: Location Information
When you first access the Platform, depending on your device settings, we will collect information about your location, which we use to make better recommendations for groups and events in your area and to improve our Platform.

If you do not want us to collect information about your location, you can prevent this by taking the following steps:

If using a mobile app, change the settings on your device.
If using our website, your approximate location information will be obtained via a cookie.
Note that our Platform or its features may no longer function properly if you change your settings.

Your mobile device settings may also give you the option to choose whether to allow us to view your geolocation on a continuous basis, only when using the app, or never. Allowing us to view your geolocation when you are not using the app allows us to provide you with recommendations on a regular basis. Please refer to your device’s guide for additional information on how to adjust location services.

c) Your Choices: Cookies
We may use and allow others to use cookies, web beacons, device identifiers, and other technologies to collect information about your use of the Platform and other websites and online services.

Depending on where you live, you may have the right to opt out of the sharing or processing of your personal information for purposes of targeted advertising (targeting ads based on consumer activity across other sites and services). You may be able to use your cookie settings to select cookies you would like to opt out of, including those used for targeted advertising purposes.

d) Your Choices: Promotional Communications
You can control some of the messages that you receive from MotiveApp and other members by selecting the unsubscribe link in the message you receive or by adjusting the communication preferences in your account settings.

We will also send you a link to these settings when you first sign up and in subsequent messages. If you opt out, we may still send you non-promotional messages, such as those about your account or our ongoing business relations.

In addition, please consult the privacy policies of other members for information about how to control or opt out of promotional messages from them off the Platform.

e) Organizer-Initiated Communications
Organizers may use our email tools to send electronic communications to those on their email subscription lists, including Consumers who have registered for their events on the Services in the past. Although these communications are sent through our system, MotiveApp does not determine the content or the recipients of these messages.

Organizers are required to use our email tools only in accordance with applicable laws. MotiveApp provides an “Unsubscribe” link on each of these emails, allowing recipients to opt out of communications from that particular Organizer.

f) Social Notifications
If you connect your Facebook account or sign up for other social media integrations whose product features include social notifications (i.e., updates on what your friends are doing on the Services), you will receive these social notifications. You can manage these notifications by toggling your social settings to private or disconnecting such integration.

g) Transactional or Responsive Communications
Certain electronic communications from MotiveApp are responsive to your requests. For instance, if you are a Consumer, we must email you your ticket or registration on behalf of the Organizer when you purchase such a ticket or registration.

As another example, if you email our customer support department, we will respond to your inquiry. Notwithstanding any unsubscribe election you have made, you will still receive these transactional or responsive emails.

You can stop receiving these types of emails only by contacting info@themotiveapp.ca. By electing to stop receiving all electronic communications from us or through our system, you will no longer receive updates on events you have created (including payout issues) or on events you are registered to attend (including emails with your tickets).

We do not recommend that you do this unless you plan to no longer use the Services, are not currently registered for an event, are not currently organizing an event, and will have no need to receive further communications from us or through our system.

11. Children – Children’s Online Privacy Protection Act
We do not knowingly collect Personal Data from children under the age of thirteen (13). If you are under the age of thirteen (13), please do not submit any Personal Data through the Services. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children never to provide Personal Data through the Services without their permission.

If you have reason to believe that a child under the age of 13 has provided Personal Data to us through the Services, please contact info@themotiveapp.ca and we will endeavor to delete that information from our databases.

12. International Privacy Laws
If you are visiting the Services from outside North America, please be aware that you are sending information (including Personal Data) to the United States and Canada or anywhere our servers are located. That information may then be transferred within Canada and the United States or back out of Canada and the United States to other countries outside of your country of residence, depending on the type of information and how it is stored by us.

These countries may not necessarily have data protection laws as comprehensive or protective as those in your country of residence; however, our collection, storage, and use of your Personal Data will at all times continue to be governed by this Privacy Policy.

13. Changes To This Privacy Policy
The Services and our business may change from time to time. As a result, at times it may be necessary for us to make changes to this Privacy Policy. We reserve the right, in our sole discretion, to update or modify this Privacy Policy at any time (collectively, “Modifications”).

Modifications to this Privacy Policy will be posted to the Site with a change to the “Updated” date at the top of this Privacy Policy. In certain circumstances, MotiveApp may, but need not, provide you with additional notice of such Modifications, such as via email or in-Service notifications. Modifications will be effective thirty (30) days following the “Updated” date or such other date as communicated in any other notice to you.

Please review this policy periodically, and especially before you provide any Personal Data. This Privacy Policy was updated on the date indicated above. Your continued use of the Services following the effectiveness of any Modifications to this Privacy Policy constitutes acceptance of those Modifications. If any Modification to this Privacy Policy is not acceptable to you, you should cease accessing, browsing, and otherwise using the Services.

If you have a complaint about MotiveApp’s privacy practices, you should write to us at:
MotiveApp Ltd, Attn: Privacy Officer, 308, 200 Cachet Wood Court, Markham, Ontario L6C 0Z6, Canada
or by email at info@themotiveapp.ca

Last Updated: June 1, 2024

PRIVACY POLICY

1. Introduction
Welcome to MotiveApp! We are an event, activity, and social media platform dedicated to bringing the world together through live experiences in your area. Through our platform, MotiveApp and services, we enable people all over the world to create, discover, share, and register for events and activities, both public and private.

Our Privacy Policy explains how MotiveApp collects, uses, and discloses information about you. When this Privacy Policy uses the term “Organizer,” we mean event/activity creators using the Services to create events/activities for consumers using our Services (a) to consume information about or attend events and gatherings (“Consumers”), or (b) for any other reason.

Organizers, Consumers, and third parties using our Services are all referred to collectively as “Users,” “you,” or “your.” The MotiveApp is referred to as “us,” “our,” or “Platform.”

MotiveApp Ltd is a Canadian Corporation with its principal place of business at 200 Cachet Woods Court, Markham ON (“MotiveApp,” “us,” “we,” or “our”). If you have any questions or concerns at any time, please do not hesitate to contact us at the address above or by contacting us at info@themotiveapp.ca.

2. Our Privacy Statement
This Privacy Policy sets forth our policy with respect to information that can be associated with or which relates to a person and/or could be used to identify a person (“Personal Data”) that is collected from Users on or through the Services.

“Non-Personal Data” as used in this Privacy Policy is therefore any information that does not relate to a person and/or cannot be used to identify a person. When you interact with the Services, we may collect Non-Personal Data. The limitations and requirements in this Privacy Policy on our collection, use, disclosure, transfer, and storage/retention of Personal Data do not apply to Non-Personal Data.

3. Personal Data That We Collect

A) Information We Collect Automatically When You Use the Platform
When you use our Platform, we automatically collect internet and other electronic network activity information about you, including:

Log Information: We collect log information about your use of the Platform, including the type of browser that you use, the time, duration, and frequency of your access, Platform pages viewed, your IP address, and the page you visited before visiting our Platform.
Device Information: We collect information about the computer or mobile device that you use to access our Platform, including the hardware model, operating system and version, unique device identifiers, and mobile network information.
Geolocation Information: We may collect information about the location of your device each time you use our Platform based on your consent to the collection of this information, such as when you enable location services. We may also collect information, such as your IP address, that can sometimes be used to approximate your location based on your device settings.
Information Collected by Cookies and Other Tracking Technologies: We and our service providers collect information using various technologies, including cookies and pixel tags (which are also called clear GIFs, web beacons, or pixels). Cookies are small data files stored on your hard drive or in device memory that help us improve our Platform and your experience, and track usage of our Platform. Pixel tags are electronic images that may be used in our Platform or emails, and track usage of our Platform and effectiveness of communications.
Other Information: Based on your consent, we may collect other information from your device, such as photos from your camera roll or calendar information you want to manage via the Platform.

B) Information We Collect From Other Sources
We may collect information about you from other sources, such as through certain features on the Platform you elect to use. We rely on these third parties to either have your consent or ensure that they are otherwise legally permitted or required to disclose your information to us. Examples include:

Social Media Services: If you register or log into your account through a third-party social media service, we will have access to some of your third-party account information from that service, including identifiers, such as your name and other information in that account, used for purposes such as improving your MotiveApp recommendations.
Member Content: We may receive information about you when you or another member uploads photos or posts other content to the Platform.
Current or Future Corporate Affiliates: We may receive information about you from our current or future corporate parents, subsidiaries, or affiliates.
Information From Other Third-Party Sources: In order to provide you with more tailored recommendations, we may obtain information about you from publicly and commercially available sources, such as third-party publishers, advertising networks, and service providers. For more information, contact us at info@themotiveapp.ca.

4. How We Use Your Personal Data
We collect and use the Personal Data we collect in a manner that is consistent with this Privacy Policy and applicable privacy laws.

Specific Reason: If you provide Personal Data for a certain purpose, we may use the Personal Data in connection with the purpose for which it was provided.

Access and Use: If you provide Personal Data in order to obtain access to or use of the Services or any functionality thereof, we will use your Personal Data to provide you with such access and analyze your use of the Services.

Internal Business Purposes: We may use your Personal Data for internal business purposes, including improving content, understanding users, and providing customer support.

MotiveApp and Organizer Marketing: We may use your Personal Data for marketing purposes (via email, SMS, and display media). You can opt out as described in “Opt Out from Electronic Communications.”

Organizer Emails: Organizers may use our email tools to contact Consumers for their current and past events. If you registered for an event, your email address may be available to that Organizer.

Use of Interest-Based Data: We sometimes make inferences about the type of events or activities you may be interested in based on your MotiveApp profile and event history.

Other Purposes: If we intend to use any Personal Data in a new way, we will inform you prior to such use or obtain your consent.

Aggregated Personal Data: We conduct research based on aggregated data that does not identify you. Once data is aggregated, it becomes Non-Personal Data.